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Continue reading →: Springtime Marketing Trends Shaping the Beverage Industry in 2025As the seasons change, so do consumer preferences—and the beverage industry is tapping into fresh flavors, wellness trends, and experiential marketing to capture attention this spring. From limited-edition drops to plant-based innovations, here’s a look at the top spring marketing trends driving the beverage industry in 2025. Seasonal Flavors in…
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Continue reading →: How Alix Earle Helped Carl’s Jr. Reignite Its BrandCarl’s Jr.’s collaboration with influencer Alix Earle in early 2025 marked a significant shift in the brand’s marketing strategy, blending nostalgia with modern influencer culture to rejuvenate its image and appeal to a younger demographic. Reviving the ‘Burger Girl’ Era with a Modern Twist In the early 2000s, Carl’s Jr.…
Hello,
I’m Camila
Welcome to my blog! I am a marketer who’s fascinated by all things food marketing. My goal is to not only teach, but to explore all things marketing in this sector. Join me to explore the most crave-worthy campaigns one blog post at a time!
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